Since 2009 the number of American men seeking cosmetic procedures like Botox has steadily increased, which leaves many asking why. An informal survey of male cosmetic dermatology and cosmetic surgery patients reveals many reasons. First, just like women, men want to look their best, either for themselves or someone special in their life. Lots of men feel Botox makes a subtle improvement by minimizing lines and crow’s feet around the eyes, whereas having a brow lift is more obvious. It’s also harder for men with receding hairlines or baldness to hide scars from cosmetic surgery. The 2008 recession made the job market all the more competitive, so lots of men felt the need to look young and energetic – especially in industries where the corporate culture focuses on youth and fitness. Additionally, Botox treatments are much less expensive than having surgery, and after having repeated treatments some patients find they can go longer before getting another treatment. Of course, there is always the scenario of the older man with the younger woman. Whatever the reason for men seeking Botox, the effect is great: smoothing out furrowed brows, frown lines, and crows feet. Anthony Nikko, M.D. is a board-certified dermatologist who is well respected by his patients and peers for his excellent treatment results. Male patients are always welcome at Dr. Nikko’s office, so contact his office today to discuss Botox and other treatments that can make you look younger!